Drop in Inflation Just Saved Us From Mortgage Rate Catastrophe
Columbus just hit a seven-year high in apartment construction while national headlines scream about foreclosures and rate chaos from Iran tensions to falling inflation. The truth is, none of those national stories are telling you what's actually happening in Central Ohio right now.
OHFA Rate Sale Comes and Goes
Mortgage rates just hit an average of 6.66% — and the reason has nothing to do with the Fed. A ticking clock is quietly invalidating pre-approval letters for millions of buyers, and most agents have no idea it's coming. Plus, we witnessed pure market chaos firsthand last week, and what it revealed about pent-up demand will blow your mind.
Real Estate & Mortgage Have Changed Forever
The real estate industry isn't slowing down. It's being restructured from the top down, and the companies doing it are spending billions to reach your clients before you do. If you work in real estate, mortgage, or title, this one is worth your full attention.
The Mortgage Game Just Changed for 33 Million Americans
Jerome Powell rides off into the sunset this week after eight years steering the most consequential Fed tenure for housing in our lifetime — and his replacement is already signaling rates aren't coming down anytime soon. Meanwhile, the mortgage game just changed for 33 million Americans overnight, but the fine print is something every buyer and agent needs to understand before getting too excited. This week's newsletter breaks down what all of it actually means for your clients, your pipeline, and the road ahead.
Psychological Freeze is in Full Effect 🥶
The Iran ceasefire news briefly sent rates dropping, then unraveled the rest of the week. Inflation spiked to 3.3%, a Fed rate cut is off the table, and buyer confidence is hanging by a thread, but the window of opportunity in this market is still open for the agents and lenders willing to lead. And if you're in Columbus, this week we explain exactly why the national spotlight just landed on your market and what you should be doing about it right now.
While You Were Distracted, America Went Bankrupt
If your household had $8,500 in assets and $67,000 in debt, your banker would laugh you out of the building. That's basically America's financial situation right now, and this week we connect the dots between government insolvency and what it means for housing. Oh, and buckle up because this week's economic calendar might be the most consequential one of the year for mortgage rates.